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By
Lyndsey Bunting (CEO & Co-Founder)
April 16, 2025
2 Minutes
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Today is a big day.
Not simply because we get to announce our $10 million Series A–which of course is exciting–but because the future of ecommerce accounting is becoming reality.
Month-end and year-end close have historically been simply a factor of life with accounting and finance teams. Estimated numbers, untrustworthy data, and hopeful forecasts were the best we could hope for. That reality is no more.
Our vision is to deliver AI-driven automated, scalable and accurate daily bookings that leading accounting teams can trust.
This funding allows us to continue on that vision.
With this new funding, we set out to disrupt the status quo of how commerce businesses process financial data. This includes investing in:
This funding round is led by Viola FinTech. Bringing our total funding to $17.6M and includes participation from existing investors Vinyl, Entree Capital, Green Visor, and Y Combinator.
There is a better way to process financial data.
The Blue Onion platform integrates with your order systems, payment processors, and your bank accounts to fully automate the reconciliation process.
In the legacy ERP world and for most accounting software, ensuring clean financial data was the responsibility of the customer, requiring expensive and faulty data connectors, time-consuming reconciliations and manual adjustments.
Blue Onion takes on this responsibility, providing finance teams with an automated, accurate financial data source from the outset–eliminating the need to choose between speed and accuracy.
January 21, 2026
~8 minutes
5 Questions Every CFO Gets Daily (And How Customer Intelligence Answers Them)
When your team can answer their own questions about LTV, retention, and product performance, you are free to focus on the high-level analysis that actually moves the needle. Let Blue Onion help.
January 21, 2026
~8 minutes
5 Questions Every CFO Gets Daily (And How Customer Intelligence Answers Them)
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When your team can answer their own questions about LTV, retention, and product performance, you are free to focus on the high-level analysis that actually moves the needle. Let Blue Onion help.
January 21, 2026
~8 minutes
5 Questions Every CFO Gets Daily (And How Customer Intelligence Answers Them)
When your team can answer their own questions about LTV, retention, and product performance, you are free to focus on the high-level analysis that actually moves the needle. Let Blue Onion help.
January 21, 2026
~8 minutes
5 Questions Every CFO Gets Daily (And How Customer Intelligence Answers Them)
When your team can answer their own questions about LTV, retention, and product performance, you are free to focus on the high-level analysis that actually moves the needle. Let Blue Onion help.
January 21, 2026
~8 minutes
5 Questions Every CFO Gets Daily (And How Customer Intelligence Answers Them)
When your team can answer their own questions about LTV, retention, and product performance, you are free to focus on the high-level analysis that actually moves the needle. Let Blue Onion help.
January 21, 2026
~8 minutes
5 Questions Every CFO Gets Daily (And How Customer Intelligence Answers Them)
When your team can answer their own questions about LTV, retention, and product performance, you are free to focus on the high-level analysis that actually moves the needle. Let Blue Onion help.
January 16, 2026
~2 minutes
Blue Onion Unveils Product Feature to Combat Data Drift
If you’ve never heard of "data drift," you’re not alone. Most teams don’t realize Amazon data isn’t static. Watch this short clip where Blue Onion breaks down what’s really happening behind the scenes and how Blue Onion helps you stay in control of your numbers.
January 16, 2026
~2 minutes
Blue Onion Unveils Product Feature to Combat Data Drift
If you’ve never heard of "data drift," you’re not alone. Most teams don’t realize Amazon data isn’t static. Watch this short clip where Blue Onion breaks down what’s really happening behind the scenes and how Blue Onion helps you stay in control of your numbers.
January 16, 2026
~2 minutes
Blue Onion Unveils Product Feature to Combat Data Drift
If you’ve never heard of "data drift," you’re not alone. Most teams don’t realize Amazon data isn’t static. Watch this short clip where Blue Onion breaks down what’s really happening behind the scenes and how Blue Onion helps you stay in control of your numbers.
January 16, 2026
~2 minutes
Blue Onion Unveils Product Feature to Combat Data Drift
If you’ve never heard of "data drift," you’re not alone. Most teams don’t realize Amazon data isn’t static. Watch this short clip where Blue Onion breaks down what’s really happening behind the scenes and how Blue Onion helps you stay in control of your numbers.
January 16, 2026
~2 minutes
Blue Onion Unveils Product Feature to Combat Data Drift
If you’ve never heard of "data drift," you’re not alone. Most teams don’t realize Amazon data isn’t static. Watch this short clip where Blue Onion breaks down what’s really happening behind the scenes and how Blue Onion helps you stay in control of your numbers.
January 16, 2026
~2 minutes
Blue Onion Unveils Product Feature to Combat Data Drift
If you’ve never heard of "data drift," you’re not alone. Most teams don’t realize Amazon data isn’t static. Watch this short clip where Blue Onion breaks down what’s really happening behind the scenes and how Blue Onion helps you stay in control of your numbers.
January 6, 2026
~3 minutes
How to Do More With Less in 2026: Why AI Investments Are Shifting From Promise to Proof
As we head into 2026, one mandate dominates finance and accounting teams: do more with less. Market uncertainty, hiring constraints, and tighter scrutiny on spending have fundamentally changed how leaders evaluate technology investments, especially AI.
January 6, 2026
~3 minutes
How to Do More With Less in 2026: Why AI Investments Are Shifting From Promise to Proof
As we head into 2026, one mandate dominates finance and accounting teams: do more with less. Market uncertainty, hiring constraints, and tighter scrutiny on spending have fundamentally changed how leaders evaluate technology investments, especially AI.
January 6, 2026
~3 minutes
How to Do More With Less in 2026: Why AI Investments Are Shifting From Promise to Proof
As we head into 2026, one mandate dominates finance and accounting teams: do more with less. Market uncertainty, hiring constraints, and tighter scrutiny on spending have fundamentally changed how leaders evaluate technology investments, especially AI.
January 6, 2026
~3 minutes
How to Do More With Less in 2026: Why AI Investments Are Shifting From Promise to Proof
As we head into 2026, one mandate dominates finance and accounting teams: do more with less. Market uncertainty, hiring constraints, and tighter scrutiny on spending have fundamentally changed how leaders evaluate technology investments, especially AI.
January 6, 2026
~3 minutes
How to Do More With Less in 2026: Why AI Investments Are Shifting From Promise to Proof
As we head into 2026, one mandate dominates finance and accounting teams: do more with less. Market uncertainty, hiring constraints, and tighter scrutiny on spending have fundamentally changed how leaders evaluate technology investments, especially AI.
January 6, 2026
~3 minutes
How to Do More With Less in 2026: Why AI Investments Are Shifting From Promise to Proof
As we head into 2026, one mandate dominates finance and accounting teams: do more with less. Market uncertainty, hiring constraints, and tighter scrutiny on spending have fundamentally changed how leaders evaluate technology investments, especially AI.
Today is a big day.
Not simply because we get to announce our $10 million Series A–which of course is exciting–but because the future of ecommerce accounting is becoming reality.
Month-end and year-end close have historically been simply a factor of life with accounting and finance teams. Estimated numbers, untrustworthy data, and hopeful forecasts were the best we could hope for. That reality is no more.
Our vision is to deliver AI-driven automated, scalable and accurate daily bookings that leading accounting teams can trust.
This funding allows us to continue on that vision.
With this new funding, we set out to disrupt the status quo of how commerce businesses process financial data. This includes investing in:
This funding round is led by Viola FinTech. Bringing our total funding to $17.6M and includes participation from existing investors Vinyl, Entree Capital, Green Visor, and Y Combinator.
There is a better way to process financial data.
The Blue Onion platform integrates with your order systems, payment processors, and your bank accounts to fully automate the reconciliation process.
In the legacy ERP world and for most accounting software, ensuring clean financial data was the responsibility of the customer, requiring expensive and faulty data connectors, time-consuming reconciliations and manual adjustments.
Blue Onion takes on this responsibility, providing finance teams with an automated, accurate financial data source from the outset–eliminating the need to choose between speed and accuracy.
Trusted by top brands, Blue Onion revolutionizes the order-to-cash reconciliation process, slashing closing times, ditching manual reconciliations, streamlining data cleaning, and boosting revenue visibility. Get to know more about us and see our solution in action today!
Connect with Blue Onion on LinkedIn for insights and the latest in automated financial operations.
